In what is billed as its first interactive conference, the International Co-operative Alliance’s Global Conference and General Assembly in Malaysia is allowing delegates to connect with each other through their phones.
The official conference app – Go.Coop – has been launched by DotCoop. It is available via Playstore on Android or iTunes for iPhone/iPad. The app includes information about the speakers, the conference programme, publications, and the latest information on the event.
Delegates can personalise their conference agenda by choosing the events they wish to attend, and can use the app to connect with other attendees and speakers.
In addition, the Alliance has launched a campaign for those on social media, who can promote the event by becoming a Media Ambassador. Their role will be to share photos, videos and news about the event, as well as their own experience using the hashtag #coopconference17.
The delegate with the most updates shared on social media will be named Media Ambassador of the Year 2017.
As well as being acknowledged on the Alliance’s social media channels, the Media Ambassador of the Year will receive a personalised certificate and free registration for the next conference.