Co-operative Food has launched Apple Pay at all 11,800 of its till points across the UK, making it the largest UK retailer to use the new payment technology.
Apple Pay uses the contactless technology already implemented in all Co-operative Food stores, and is available to shoppers with an iPhone 6/6 Plus or Apple Watch.
The technology was launched in the United States last year, and uses a unique device account number rather than storing card details. The number is assigned, encrypted and securely stored on a device, then each transaction is authorised with a one-time unique security code, instead of using the security code from the back of a card.
The move comes on the back of research commissioned by Co-operative Food which predicts the death of the wallet by 2020. Sixty-five percent of those surveyed believe that within five years their phone will be all they need to pay for daily goods, while a further third admitted they thought that paying with their phone was safer than carrying a wallet.
“As a convenience retailer, it’s important for us to be pioneers of quicker and easier payment methods so that our savvy shoppers have the best possible experience,” said Amanda Jennings, marketing communications director of Co-operative Food.
The current spending limit is £20, which is due to increase to £30 in September.
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