Co-operative Food stores will offer students a ten per cent discount on groceries — the first retailer of its kind to do so.
A number of retail co-operatives in more than 3,600 stores will offer the discount through the National Union of Students. The societies taking part are the Co-operative Group, Anglia, Midcounties, Midlands, Scotmid and Southern.
Co-operative stores will become the first grocery retailer to offer this deal to more than 600,000 students with an NUS extra card.
CJ Antal-Smith, Head of Commercial – Grocery at the Co-operative Group, said: “Students are facing increasing financial pressures while studying, and are becoming more savvy when it comes to food shopping. We wanted to help students, many of whom are living away from home for the first time, to live and cook on a budget.
“As a community-based retailer, with a store in every UK postal area, the Co-operative is ideal for students picking up food on their way to and from lectures.
“By offering a ten per cent discount with an NUS extra card, we’re giving a big incentive for students to make good, healthy choices about the food they eat.”
NUS extra uses collective purchasing power to champion students by enabling access to exclusive promotional deals through the card, sales of which put millions of pounds annually back into student unions.
Raechel Mattey, NUS Vice President said: “When we asked our students what they most wanted from NUS extra, a supermarket deal was the overwhelming answer. We’re so proud to be able to partner with The Co-operative on this, because of its ethical food policies and its support for Fairtrade.
“This deal reflects the realities of students’ lives by addressing finance and the rising cost of living, nutrition and student lifestyle priorities. We want parents and students to know that between us NUS and The Co-operative will ensure students thrive.”