World Fair Trade Day in N. America is headed for a record # of events and participants May 6-20, 2012! The previous records were 456 events (set in 2009) and 50,000-70,000 participants (in 2009, 2010 and 2011). This year, over 700 events involving over 100,000 participants have been announced so far by event organizers! FTRN now expects over 1000 events, involving over 100,000 people, to celebrate Fair Trade this year. More at Events calendar.
The main reason for this year’s increase in activity is the success of one initiative in recruiting over 650 retail locations thus far. The fair trade advocacy organization, Fair World Project (FWP), is coordinating more than 650 retail store events (and growing) for WFTD. The coordinated campaign to celebrate and promote WFTD is being sponsored by dedicated fair trade brands Alaffia, Alter Eco, Dr. Bronner’s Magic Soaps, Guayaki, Equal Exchange, and Maggie’s Organics.
Please join advocates in supporting the largest Fair Trade event in N. America each year, and in celebrating the “Best in Fair Trade” Award winners. The public can nominate nonprofits or businesses until March31, and vote for winners from April 16-30. Nominate and vote at “Best in Fair Trade” Awards.
More on FWP’s WFTD initiative at FWP News Release
More on World Fair Trade Day in N. America at FTRN WFTD
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