Kristen Christian, the tactician behind the enormously successful National Bank Transfer Day (BTD), will be a featured panelist for a Credit Union National Association (CUNA) webinar, “Consumers are Fee’d Up With Banks: Let’s Help Them Make a Change,” from 2 p.m. to 3 p.m. CT Wednesday.
The social engineer behind the Nov. 5 BTD, Christian will share her insight on how credit unions can continue to generate positive support moving forward.
Christian lives in Los Angeles where she works as a social media strategist and entrepreneur.
The “Consumers are Fee’d Up With Banks: Let’s Help Them Make a Change!” webinar is designed to address the widespread consumer frustration displayed in movements such as Occupy Wall Street and National Bank Transfer Day, and to discuss strategies on how to connect to the positive support generated by these events. The session will explore how credit unions can help potential members make the switch from banks and what consumers truly want from their financial institutions.