Co-operatives tell your story

An opportunity for co-operatives to tell their story each day thoroughout the International Year has gone live online.

An opportunity for co-operatives to tell their story each day thoroughout the International Year has gone live online. Gianluca Salvatori, Chief Executive of Euricse, told delegates about its website that is collecting stories about people's co-operatives. In partnership with the ICA, Euricse has launched stories.coop — a place that will tell one story each day throughout the International Year. Mr Salvatori said: “Co-operatives must make obvious on a worldwide basis that its business model competes with stockmarket-listed companies and betters them. This is not only true in big business, the case in favour of co-operatives in smaller and developing communities is well documented.” Co-operatives are encouraged to submit photos, videos or text to tell the world what they do. Added Mr Salvatori: “Take the Cocovico example on the stories.coop site. In this video, the international co-operative Oikocredit shows how investing in poor people is a successful business proposition. While this is a common concept in cooperative financing, it's a lesser known concept in mainstream banking.” The stories will also be used as case studies for reference by the ICA for media and other sectors as best practice of co-operatives around the world. Euricse is the European Research Institute on Co-operative and Social Enterprises, which from 2012 is set to take responsibility for producing the Global 300 report and is set to revise the methodology. The organisation is also organising a conference to be held in March in Venice, Promoting the Understanding of Co-operatives for a Better World.

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