100,000 packs of Fairtrade peanuts sold

CO-OP stores have sold over 100,000 packets of Fairtrade salted peanuts since the product was launched last year in partnership with Twin Trading. The agreement provides Fairtrade peanut farmers...

CO-OP stores have sold over 100,000 packets of Fairtrade salted peanuts since the product was launched last year in partnership with Twin Trading. 

The agreement provides Fairtrade peanut farmers in Malawi with the chance to export their peanuts and build a better future for themselves and their families.

Co-operative Retail Trading Group Category buyer, Steve Marron, told the News: “In the first 12 months after the Co-op Fairtrade Peanuts were launched, over 100,000 packs were sold. 

“The product has established itself in the range, and with Fairtrade Fortnight approaching there are even more opportunities to get more people to support the product.”

A second supply of peanuts from Africa is shortly to be included in the packs, also organised through Twin Trading. 

Peanuts from a co-op of farmers from Mozambique, the IKURU organisation, will shortly arrive in Europe.

Prices paid by Fairtrade markets for peanuts from Mozambique are, on average, 25 per cent higher than those paid by the local market. In addition, farmers also receive a Fairtrade premium to invest in their community.

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