Co-operative Party changes image

A NEW bold image for the Co-operative Party is to be launched at its annual conference this month. Changes to the logo and website are designed to attract...

A NEW bold image for the Co-operative Party is to be launched at its annual conference this month.
Changes to the logo and website are designed to attract a younger audience to the Party and increase membership.
The bold logo is already being used by the Party&#039s head office in London, but will be rolled out nationally after the conference in Bradford.
The square logo with a grey background will be amended for campaigns and regional branches of the Party.
Hilda Carr, Head of Campaigns & Communication for the Party, told the News: "After ten years you have to change something. It&#039s not that the old wasn&#039t good, it&#039s just that it needed a little change.
"While the old logo was modern when it was launched, this one is going for a similar modern feeling.
"People look at the old logo and it eventually stops grabbing people&#039s attention ??" a new logo will make people notice the Party more."
Delegates at the Bradford conference from Friday 9th-11th will also be asked to approve a new constitution for the Party.
It lays out the Party&#039s ambitions for the future and commitment it gives to the Co-operative Movement and Labour Party.
The constitution will be put before members if they give their approval for the Party to be incorporated into an industrial and provident society.

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