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With the New Year comes a new trading style for ICMIF member Benenden Healthcare Society, a leading health and wellbeing mutual, as it seeks to redefine itself in the tough UK healthcare market. The new brand name for the organisation will be “benenden health”.
The organisation, which aims to support and complement the healthcare provision of the UK’s National Health Service (NHS), is seeking to bring its offering to a wider UK audience as a result of this rebrand.
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